Animated video, shown at exhibitions, POS and online.
Storyboarding, CAD data conversion, 3D modelling, Rigging, Fluid simulation, Animation, Rendering and Compositing.
To promote tech21’s flexshock technology, we needed to represent the flexshock material in its fluid form being poured into the case holder as it becomes the final protective material used in all of tech21’s cases. It was important to communicate flexshock as the defining feature of their product.
The result was an engaging video that is still tech21’s featured video on their youtube channel and continues to be used at all their events.